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VENTIA is a platform that links the company's CRM and ERP to generate customer traceability from start to finish. This tool allows the sales team to process more sales transactions and the company to have measurable data on what happens with customers, prospects and sellers. This is done because it obtains all the data that the client has with the company, analyzes the information that the commercial team processes in the CRM and cross-references it with the ERP (invoicing, budgets, commercial receipts, among others), making it possible, through the objectives raised by the company and the KPIs.
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