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Clothing offers and promotions
In the middle of the sales season, it is convenient to know that these are not the only offer that implies a price drop. Consumers are used to seeing posters in store windows or inside establishments that also advertise sales, offers, promotions or sales. In general, these indications refer to a drop in the price of the products, but each of the terms has some peculiarities that differentiate it from the others. Although the confusion of these concepts is not given too much importance, their peculiarities give the consumer different rights when purchasing the items.
Sales, sales or promotions, balances and sales are considered sales promotion activities. The Retail Trade Organization Law establishes that each of these denominations can only be used to advertise sales that conform to its corresponding legal concept. You can not sell products as discounts when it comes to liquidations, or call what is a balance offer.
At any time of the year, the consumer can find posters advertising offers that affect certain items. These notices can be placed in store windows, inside stores and even in brochures and newspapers. They are striking claims that invite the passerby to stop and enter the store. "50% on all jeans", "netbook week", "super price", "the second unit in half" are some of the countless advertisements with which companies try to increase sales.
The main difference between sales and offers or promotions is that the latter can be made at any time of the year, while the sales period is regulated.
Balances are products whose market value has clearly decreased due to deterioration, damage, or disuse. Law 1/2010, which this year has amended the Retail Trade Regulation, expressly states that items that come from a production or seasonal surplus are not considered balances. So the products that are destined to the sales or the offers to give out an excess of articles are not considered balances.
Signs that read "total clearance" are frequently hung in store windows. It is a type of sale that is carried out in an exceptional way and with which it is intended to end the stock of certain items.
The reasons for the liquidation are diverse. It can be given by execution of a judicial or administrative decision, but it also occurs, as established by the Law on the Regulation of Retail Trade, for the following reasons:
Total or partial cessation of trading activity. In the case of partial cessation, the class of goods to be settled must be indicated.
As with balances, the owner of the establishment cannot purchase the products expressly to include them in the liquidation, as they must be part of the establishment's inventory.
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