96.9 The Bull is a New Brand of Country Station. Featuring Country's Greatest Hits from George Strait, Reba McEntire, Garth Brooks, Alan Jackson, Johnny Cash and we even mix in some songs from some of those Young guns from Today! It's All mixed up so you hear the song variety you crave. The Real Country Hits from the 90's & more Play on Lubbock's 96.9 The Bull!